Trendwatch

CLIA'S CRUISE TRENDS SURVEY

Top Predicted Shipboard Trends

  • 1. More casual 73%
  • 2. More individual choice in dining, entertainment and recreation 64%
Steady Capacity Growth

Amenities Receiving the Best Passenger Reviews

  • 1. More dining options (menus, restaurants, seating times) 83%
  • 2. Bedding upgrades 55%
  • 3. Onboard activities (bowling, rock climbing, water slides) 54%
Record 12.6 Million Cruise Passengers in 2007

Future Dining Trends

  • 1. Greater flexibility in seating times and schedules 76%
  • 2. More choices in dining venues 65%
  • 3. Increased variety in menu options 46%

Most Popular Shore Excursion Activity

  • 1. Sightseeing 78%
  • 2. History and culture 59%
  • 3. Active excursions (biking, hiking, ziplining) 42%

Cruise Booking Window

  • 1. More than half of cruise clients are booking at least seven months in advance

Top Reasons Consumers Choose a Cruise Vacation

  • 1. Value 69%
  • 2. Experience multiple destinations on one trip 66%
  • 3. Convenience of having to pack/unpack only once 55%

Survey of 900+ agents conducted by Cruise Lines International Association, December 2007

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