Jose Ferreira has been named to the newly-created post of vice president of Business Solutions for Tzell Travel Group. In addition to working with Tzell senior leadership in driving engagement among its travel agents and branches for its existing programs, he will specifically oversee the development and implementation of new programs designed to further enhance their competitiveness in the marketplace.
Ferreira will join Tzell in July and be based at Tzell’s New York City headquarters and will report directly to Tzell president J.D. O’Hara.
“Throughout our history, Tzell has been an industry trailblazer in supporting the Independent Contractor (IC) and creating the ‘safe have’ where that business can flourish. Now, with the addition of Jose Ferreira to our leadership team, I’m especially confident our pioneering role will continue as we innovate – not only for Tzell’s agents but also for the industry,” O’Hara explained. “With a wealth of experience in both information technology and marketing, Jose has already made a significant and positive difference for our sister company that has positioned it well for many years to come. By tapping into his experience for Tzell, we look forward to Jose doing the same for us.”
Ferreira first joined Travel Leaders Group (now Tzell’s parent company) in 2006 in an information technology (IT) role that culminated in his serving as Director of Application Development for the company prior to being named Vice President of Technology by Travel Leaders Franchise Group in 2010.
He was charged with helping member agencies better leverage their proprietary technologies to create points of difference in their businesses. Because of the intrinsic link between technology and the marketing initiatives that were fueled by it, Ferreira's role was expanded to vice president of Travel Technology and Marketing in 2012.