Virtuoso Hires Expedia Exec for Sales and Marketing

Virtuoso announced Tuesday that its new executive vice president of sales and marketing will be Tony Gonchar; he has 25 years of experience in the following areas: sales distribution; marketing and branding; and, customer recognition and retention. Most recently, Gonchar held the position of vice president of distribution for Expedia, Inc., where he was responsible for Expedia's private-label business and branded-affiliate relationships. During his seven-year tenure at Expedia, his positions called for collaboration with Expedia's European, Asian Pacific and Latin American divisions to ensure global distribution and consistency across all channels. Gonchar will report directly to President Kristi Jones from Virtuoso's Seattle location.