Families outweigh couples as a driver of Millennial travel, according to data from MMGY Global's 2015 Portrait of American Travelers. 43 percent of Millennial families plan to take a vacation in the next 12 months, versus 27 percent of Millennial couples.
Millennial families also top Millennial couples in terms of desire to use a travel agent and spending as well. 64 percent of Millennial families intend to use a travel agent, versus 41 percent of Millennial couples. Additionally, average planned vacation spending was $6,113 for Millennial families, versus $3,534 for couples.