Contiki, a specialist in travel for 18-35 year olds, has announced a new preferred partnership agreement with Ensemble Travel Group aimed at reaching the Millennial travel market. The new partnership offers Ensemble members in the U.S. preferred commissions, enhanced sales and training support and co-op marketing opportunities.
“More and more, young people are turning to the expertise of travel agents, and we want to make certain that the agents we work with are knowledgeable about our products and prepared to share the best vacation experiences for this growing, discerning and diverse audience,” said Contiki Vacations President Melissa da Silva.
Contiki has been a preferred partner for Ensemble members in Canada for some time, according to Co-President Libbie Rice. “We’re excited to continue that momentum in the U.S. with a product that appeals to younger travelers and to parents and grandparents who are looking for that perfect celebration gift,” said Rice.