Hudson Becomes First Travel Retailer to Deploy Amazon One

Hudson, which has more than 1,000 stores in airports, commuter hubs, landmarks and tourist destinations across North America, has announced it is the first retailer in the travel industry to offer Amazon’s palm recognition service, Amazon One. The service is now available at Hudson Nonstop—powered by Just Walk Out technology—at Dallas Love Field Airport (DAL).

With the addition of Amazon One, Hudson is providing travelers with a contactless ways to enter, shop and pay. As the first-ever Just Walk Out technology-enabled store in an airport to deploy Amazon One, Hudson Nonstop at DAL now offers travelers two different options to enter and pay—either by inserting their credit or debit card or by hovering their palm over the Amazon One device at the store’s entry gate. First-time Amazon One users can sign up at the enrollment kiosk located outside of Hudson Nonstop to securely associate a credit or debit card with their unique palm signature before entering the store.

If a traveler has previously enrolled in Amazon One at select Amazon Go, Amazon Books, Amazon 4-star, Amazon Fresh, Amazon Pop Up or Whole Foods Market stores, they will not need to visit the enrollment kiosk; they can simply hover their palm over the Amazon One device at the entry gates to enter this Hudson Nonstop. Once travelers have completed their shopping, the card linked to their Amazon One ID will be charged for the items they selected and left the store with.

Hudson currently has two Hudson Nonstop stores powered by Amazon’s Just Walk Out technology (Chicago Midway International Airport is the second). The deployment of Amazon One at Hudson Nonstop at DAL, according to Hudson, expands on the successful collaboration between the two retailers while building its continued investments in its digital offerings. This includes launching automated specialty retail, introducing additional checkout options such as mobile point of sale (POS), offering 24x7 duty free omnichannel shopping, and adding new payment methods like “Tap to Pay” and, now, Amazon One.

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