Niche Cruise Marketing Alliance Unveils New Web Site

The Niche Cruise Marketing Alliance has unveiled a new web site, [www.nichecruise.com], which it hopes will heighten travel agent awareness of the specialty cruise market. The new site shows travel agents the opportunities that lie in specialty cruises and how it can bolster their bottom line. In addition, the web site directs consumers to certified niche cruise specialists. The site has brief descriptions of all 14 alliance members and links to each member's web site. The site also contains a section where consumers can plug in their Zip Code and find travel agents who specialize in niche cruises close to them.

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