Paul Gauguin Cruises has appointed cruise industry veteran and communications and marketing expert Susan Robison as general manager, sales and marketing. The company also announced that Liz Coleman has been promoted to vice president of sales.
In this role, Robison will lead the North American sales and marketing teams. She will be responsible for increasing awareness of the line’s experience and drive bookings for the 330-guest M/S Paul Gauguin, Tahiti’s iconic ship. The new role leverages Robison’s expertise in brand stewardship and multi-platform marketing campaigns. Prior to joining Paul Gauguin Cruises, Robison oversaw marketing and global communications for Crystal Cruises’ portfolio of global experiences. Robison reports to Navin Sawhney, CEO of Americas, Ponant and Paul Gauguin Cruises.
Coleman has been with Paul Gauguin Cruises for 14 years. In her new role, Coleman will focus on delivering deeper engagement with the brand’s travel agency partners. She will report to Robison. Coleman was previously the director of sales for the Northeast/Midwest regions and is replacing former vice president of sales, Sandy Stevens, who will retire at the end of April.
“Susan’s expertise in communicating a company’s brand story in compelling ways across all channels will help to raise travelers’ perception and understanding of the distinctive charm and boutique experience that Paul Gauguin Cruises offers, while Liz will continue to bring her extensive brand knowledge to the travel advisor community,” said Sawhney. “While we are sad to say goodbye to Sandy, we wish her all the best as she retires, and we thank her for her years of dedicated service,” he added.
For more information, visit www.pgcruises.com.
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