Antigua and Barbuda saw a record number of visitors in April. According to the latest tourism statistics from the Antigua and Barbuda Ministry of Tourism & Investment, the country had 27,301 visitors arriving that month.
In April the two islands saw an increase of 17.06 percent in visitation, with 3,979 more visitors traveling to the destination than the same month last year.
Minister of Tourism, the Honourable H. Charles “Max” Fernandez is hoping to carry forward this momentum through the summer months of May – October with the launch of the tourism ministry's global summer marketing campaign #WhatCoolLooksLike. The organization believes that the campaign will help to increase visitor arrivals and revenue to the destination during this period.
The #WhatCoolLooksLike campaign offers cool savings on flights and accommodation for people booking vacations to Antigua and Barbuda, with opportunities for further savings on tours, excursions and restaurants when they arrive in the country. Antigua and Barbuda’s peak season generally extends well into April, with flagship activities taking place in the destination, such as the Antigua Classic Yacht Regatta, and the Antigua Sailing Week.
During the month of April, the U.S. market lead the way with 11,709 visitors arriving into Antigua and Barbuda, a 23.43 percent increase. Antigua and Barbuda also saw increased arrivals from the United Kingdom, Europe and Caribbean source markets, with increases of 9.92 percent, 32.75 percent and 14.81 percent, respectively. For the year to date, visitor air arrivals into Antigua and Barbuda are showing an increase of 9,327, or 8.59 percent, visitors over the same period last year. This equates to 117,920 visitors up to April 2019, compared to 108,593 for 2018.
Tourism officials anticipate that the strong performance so far will continue during the summer, with the new opening of the Royalton Resort, and the hosting of events on the tourism calendar such as the "Play It Out” concert, the Antigua and Barbuda Sports Fishing Tournament, the Optimist World Championships, and Antigua’s Carnival: The Caribbean’s Greatest Summer Festival.