Acknowledging the importance of the United States travel market, Kempinski Hotels, one of the oldest European luxury hotel groups, has become a member of the American Society of Travel Agents.
According to Kempinski Hotels Vice President of Global Sales Theo Ocks, the company focuses on providing unique hotel stays in a world of forgettable accommodations. Ocks views American luxury travel professionals as the key to translating the value in this to potential travelers. By joining the American Society of Travel Agents, the company stands to strengthen its relationship with this important group.
Kempinski Hotels, created in 1897, operates 75 five-star hotels and residences in 33 countries. The company, still adding properties, runs locations in Europe, the Middle East, Africa, Asia and the Americas. The company is a founding member of the Global Hotel Alliance, the largest of its kind in the world. Kempinski Hotels will continue its support of U.S. agencies through its full 10 percent commission on room and group bookings.
The American Society of Travel Agents formed in 1931 to encourage the travel business forward through representation, shared knowledge and increase professionalism. Its members account for 80 percent of travel sold in the United States through travel agents. Hundreds of international companies, coming from 140 countries, participate in this global advocate for travel.