Keyword: Ruthanne Terrero

Customer Service

What Your Clients Aren’t Telling You

Even if you know your customers very well, you can assume they have some mysterious thoughts they’re not sharing with you. Here are several ways you can proactively jumpstart conversations to address their inner needs.
Luxury Travel

Luxury Is a Complex Thing

In this column by Ruthanne Terrero: Selling luxury travel has never been more complicated. There are so many options for the affluent traveler, and they’re not all traditional five-star products. Here's what you need to know.