Featuring the Raffles Istanbul hotel, Signature Travel says it is continuing its ‘First’ hotel sales marketing program. The mission is to drive sales and generate awareness for major re-openings of existing hotels or distinctive openings of new properties. The Raffles Istanbul opened on September 1. It offers 132 guestrooms and 49 suites.
Signature clients get perks at the property, including full breakfast for two daily, a $100 credit towards food and beverage or spa on property, a special welcome in-room amenity, as well as an upgrade, early check-in, late check-out.
Signature says it plans to support the opening of the hotel, including electronic and print consumer marketing, communications and sales training for its travel consultants.