Behind the Scenes: Tour Operators Talk Strategy for 2017 and Beyond

Have you ever been curious about how new tour products are developed? We asked 15 tour operators to give us the scoop on their key strategies. We learned that authenticity is in and that operators are working with local experts to provide itineraries that highlight a region’s hidden gems. Domestic travel is hot as the desire to stay closer to home is spurring expansion of North America travel product. Yet, intrepid travelers are spurring demand for Central and South America, Asia and beyond. Other findings? Cuba is now readily available in packages, thanks to increased airlift from domestic carriers. There’s much more to be learned in the following stories, but rest assured, the travel agent is paramount to the tour operators featured here. (Note: Responses have been edited to fit.)

We’ll be spotlighting a different tour operator each day over the course of the next two weeks. Click on each tour operator’s name below to find their take on what’s ahead for 2017, and stay tuned to for further updates. 

Suggested Articles:

Stayover arrivals in the Caribbean grew by 4.4 percent in 2019, which outpaced the international rate of growth of 3.8 percent. Learn more here.

Delta will suspend flights between Seoul and Minneapolis through April 30 and will reduce flights from Seoul to Minneapolis, Detroit and Seattle.

Carly Cox, the new director of sales, previously spent a decade working for various Ritz-Carlton properties in the U.S. Learn more here.