As part of a joint educational and promotional campaign it has launched with the Italian National Tourist Board, Avanti Destinations has debuted an e-brochure highlighting Italy’s less-visited destinations. Centered around the regions of Piedmont, Puglia, Sicily and Umbria, the new 46-page publication introduces seven new customizable FIT itineraries, 10 new hotels and 20 new experiences.
The brochure outlines 16 Italian itineraries, with most offering a mix of bigger cities and countryside towns and many featuring activities focused around food and wine. Most tend towards the shorter side, lasting around three or four nights, and are intended to be combined to form longer trips.
Umbrian Elegance, one of the new itineraries, is a five-day, four-night visit to Perugia and Norcia. The package includes a culinary walking tour of Perugia, a wine and olive oil tasting, private transfer between the two destinations and visits to Assisi, Montefalco and Spoleto.
Another new package, the seven-day, six-night Flavors of Puglia, features stays in Bari, Lecce and the countryside. Travelers choosing this trip will receive private tours in Bari, Ostuni and Alberobello; a mozzarella-, pasta- and focaccia-making class and a six-day car rental.
The six-day, five-night Senses of Sicily includes accommodations in Palermo and a ‘bio resort’ outside of Agrigento. The package offers a private Palermo walking tour, a massage, a cooking class, three dinners, a tour of the Greek ruins in the “Valley of the Temples,” and a four-day car rental.
The last four new itineraries are four-day, three-night “Taste of” itineraries designed around the food and wine of each of the four regions. Guests looking for a longer trip can combine these packages into one longer culinary tour.