Avanti, VisitBritain Partner on Culinary Itineraries

A look at the Bombay Sapphire Gin Distillery // Photo by the Bombay Sapphire Gin Distillery.

Independent travel specialist Avanti Destinations has partnered with VisitBritain to launch “Local Flavors in Great Britain," a campaign promoting the diversity of food and drink experiences across Britain. As the exclusive tour operator for “Local Flavors in Great Britain”, Avanti has announced five new customizable food-and-drink-themed itineraries for independent travelers. Avanti sells exclusively through travel agents.

The campaign will run through March 31, 2018, and offers a range of new content across multiple platforms, so that travel agents can learn more about the new itineraries and British destinations. Digital content includes a new interactive microsite www.avantidestinations.com/visitbritain, as well as a “Local Flavors in Great Britain” digital guide with videos and photos that highlight British destinations. Travel agents can share this new content with their clients as flyers or e-brochures.

The five multi-region, seven- to 13 day-itineraries are focused on London, Yorkshire, Edinburgh and Cornwall/Devon, the four regional “food hubs” identified by VisitBritain as having both heritage and modern, undiscovered food and drink experiences. In addition, there are also four new four-day modules, each focused on one of the four food hubs, which can be combined as the travel agent’s client wishes or added onto another Avanti Great Britain itinerary.


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Avanti is also offering travel agents a bonus commission of $50 for each booking of $2,000 or more anywhere in England, Scotland, Wales and Northern Ireland made in February and March 2018 with travel taking place before December 15, 2018. Details on the bonus and the itineraries are on the microsite.

All Avanti itineraries are intended to be suggestions only, customizable to suit the tastes of agents’ clients in terms of type of accommodations, length of stay, additional destinations, experiences, and transfers. 

The itineraries are:

London & York: Bite of England – 8 days/7 nights include Borough Market tour, Mayfair chocolate tour, and Historic Pubs of Docklands tour. In York, guests experience a cheese & tea pairing workshop; Harrogate walking food tour that stops at a beer and coffee house serving locally-sourced products, the oldest pub in Harrogate, and a historic “sweet shoppe”; fish & chips eatery; artisan ice creamery; and Yorkshire “tapas”. First-class rail and daily breakfast included. From $2,899 per person, double occupancy land only.

London & York: England in a Glass – 7 days/6 nights including in London: afternoon tea lesson; City of London Gin Distillery tour and tasting; and Meantime Brewery tour & tasting. In York: afternoon tea tour with scones, cakes and treats; tour and tastings at 2-3 breweries in the Yorkshire countryside. First-class rail and daily breakfast also included. From $2,199 per person.

Taste of Edinburgh – 4 days/3 nights includes an Edinburgh Food Safari walking tour with food and drink from vegetarian haggis, scones and unconventional marshmallows to single-malt Scotch and Scottish gin. Also includes tour and tasting at Pickering’s Gin Distillery. From $685 per person.

Taste of Cornwall/Devon – 4 days/3 nights featuring a Catch & Cook fishing experience, St. Austell Brewery tour and tastings, and client’s choice of private driver or 4 days rental car. Choose from Cornwall or Devon, starting at $1,555.

London, York, Edinburgh: Taste of British Classics – 9 days/8 nights includes in London: Borough Market tour and Historic Pubs of Docklands tour. In York, a cheese & tea pairing workshop. In Edinburgh: Pickering’s Gin Distillery tour and tasting; Seafood & Scotch full-day tour to a village on famous Loch Lomand to sample smoked salmon, and a stop at Glengoyne Distillery, where single-malt is made. From $3,455 per person, including rail between cities

London, Cornwall, Cotswolds, York, Edinburgh: Great Flavors of Britain – 13 days/12 nights.This foodie tour that includes private transfers between London-Cornwall-Cotswolds-York and first-class rail between York-Edinburgh. Includes Mayfair Chocolate tour, Borough Market tour, tastings at Bombay Sapphire Gin Distillery, Catch & Cook fishing trip, private tours of Glastonbury Abbey and Nottingham, an overnight in the Cotswolds, cheese & tea pairing workshop, private Yorkshire breweries tour, Edinburgh Food Safari walking tour, and Seafood & Scotch full-day tour to Loch Lomond. From $7,699 per person.

For more information, visit www.avantidestinations.com.

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