Avoya Opens New Innovation Center

Photo by Avoya,

Avoya Travel has opened a new Innovation Center in San Diego County, California. Avoya said that the new center will help it continue to attract and retain top talent by creating meaningful interactions and experiences, and to develop more advancements to Agent Power, the company’s proprietary advisor operating system, along with further platform capabilities. 

Avoya said it integrated new video-first technology into the buildout to accelerate collaboration as well as cross-team productivity. Now, in-office personnel can better connect with remote employees, supplier partners and independent agencies using video chat and live-stream meetings. The new Innovation Center has integrated seating arrangements that allow employees at all levels increased access to one another with the goal of improving teamwork, communication and collaboration.

Amenities at the new center include individual workspaces, private phone booths, collaborative meeting rooms and gathering areas. A lounge offers comfortable pods and couches to support a variety of staff work styles and functions. The main hub is an atrium café that encourages employee community and wellbeing. Here staff have flexibility, can socialize, listen to music and have access to an arcade, unlimited snack bar and more. The open area can accommodate inclusive company events, meetings and a broad range of functions for all staff and stakeholders. Ergonomic sit-to-stand desks, a new aromatherapy room, game room, gym access and a premium coffee station are also available.


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The space also incorporates Avoya’s recently refreshed logo and color palette, as well as natural elements such as a living wall in the entrance area, wamr wood grains and other features inspired by the Earth’s topography, maps and travel. 

Avoya hosted a Grand Opening event January 23 that drew independent agency owners and supplier partners. During the event the company highlighted the Phase One accomplishments of its Avoya 2025 five-phase growth plan. 

The new Innovation Center is in San Marcos, California, a rapidly developing community with many dining and entertainment options nearby and easy access to public rail transportation.

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