GOGO Vacations Puts New Focus on Group Travel

computer screen with hotel booking
Getty Images/Prykhodov

Noting a double-digit increase in year-over-year group business, GOGO Vacations has taken steps to encourage its customers to book group travel. Most notably, the company lowered its definition of a group from the standard 10 rooms to five.

The new standard for group travel marks a first for GOGO Vacations. Additionally, agents can now books groups online 24/7, without the need to wait to speak to someone or to complete the booking during business hours. Agents can also receive group benefits and concessions without having to sign a group contract first. All the company’s contracted rates, promotions and offers can be applied to group bookings. Agents may also apply My Time perks and amenities to group bookings at all participating resorts. Commissionable coverage options are available for all group transactions.

GOGO Vacations has partnered with Softrip to upgrade its group technology booking. The new technology offers online quoting, invoicing, payment and other trip management options. Offering 24-hour access, the GoGroups Softrip technology allows travel agents to book passengers into their group, book individual air, upgrade transfers, access individual invoices and documents, apply payments and add travel agent service fees.

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In the travel business for over 67 years, GOGO Vacations is a United States-based travel wholesaler that works exclusively with travel agents. The company serves more than 8,000 travel professionals.

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