Alaska Airlines unveiled its new 9,200-square-foot Lounge at San Francisco International Airport (SFO) on August 31. Designed in partnership with William Duff Architects, the SFO Lounge is located in Terminal 2 and offers easy access to restaurants like Lark Creek Grill, Andale Mexican Kitchen & Bar and Napa Farms Market, along with 18 other dining and retail options.
Flyers will discover a range of experiences at the SFO Lounge; among them, there’s a full bar with complimentary Bay Area craft brews on tap, wines from local vineyards and an espresso bar. Guests can choose from a selection of favorites like made-to-order pancakes or dig into locally based treats at the candy bar, including Ghirardelli chocolates, jellybeans and custom travel-themed cookies by Oakland Fortune Cookie Factory—a third-generation family business. Guests can enjoy meals at the bistro or head for the sourdough toast cart, with the Bay Area’s famed sourdough from The Acme Bread Co.
Children can have fun in the play area, decked out with San Francisco Giants art and fan-favorite mascot Lou Seal. Upon entering the Lounge, guests will be greeted with a gallery wall designed by local artists and curated by San Francisco-based Minted, a marketplace that brings independent designers to consumers.
Guests can visit by becoming a lounge member, flying first class with Alaska or purchasing a day pass. Membership to the Alaska Lounge is nearly 60 percent less than other airline lounge programs, according to the airline. Starting on October 1, 2021, standard membership with access to Alaska operated Lounges will start at $350 for elites and $450 for non-elites. Alaska Lounge+ Membership with access to Alaska-operated Lounges and more than 90 partner lounges will start at $500. Current memberships will be grandfathered into Alaska Lounge+ until the next membership renewal.
Flyers can enjoy 50 percent discount on a lounge day pass when they pay with their Alaska Airlines Visa Signature credit card. Additionally, select oneworld Emerald and Sapphire members will also have access to the SFO lounge, which joins seven other open Lounge locations in the Alaska Airlines portfolio, including Seattle; Portland, Oregon; Los Angeles; New York – JFK; and Anchorage.
The new Lounge marks Alaska’s expansion of leisure destinations in the Bay Area. From December 18, flyers can choose from three new nonstop destinations south of the border from SFO to Loreto, Mazatlán and Ixtapa/Zihuatanejo. There are 108 daily flights to 39 destinations to and from San Francisco, including popular flights to Maui, Cabo, Anchorage and San Diego.
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